NEON DEER DATA LABS Search documentation...

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Compare potential duplicates in Attio before merging

Duplicate Detection

See matching and conflicting details side by side, choose the record to keep, and decide which records belong together.

Compare names, domains, profile links, and other available fields in one view. Start with the main comparison and expand more detail when you need it.

See why records appeared together and use AI assessments alongside supporting details to decide what to merge. Choose a primary record or mark records as not duplicates directly from the comparison.

For example, one record lists a contact as Head of Revenue and another as VP Sales. Compare their details and choose which record to keep before approving the merge.